British Military Fitness partnership and sponsorship opportunities enables your organisation to associate with a company that inspires positive changes in peoples lives.

If you're interested in becoming a partner or sponsor of British Military Fitness, or any of our other life changing brands, we have a variety of packages available. With over 40,000 participants expected at our classes and events across the United Kingdom this year, this is a great opportunity to work with the leaders in outdoor fitness.



Top Tier Partners


Blacks is the largest outdoor retailer in the UK with stores nationwide. Blacks are the designated retail partner of BMF and as a member you can get 20% discount at Blacks, Millets and Ultimate Outdoors. 

The Royal British Legion

The Royal British Legion is the UK's leading Service charity providing care and support to serving members of the Armed Forces, veterans of all ages and their families. The Legion are BMF’s charity partner for The Royal British Legion Major Series.


Samurai Sportswear are the official clothing partner of BMF, who offer custom made multi-sport teamwear exclusively for your team, meeting your exact specifications with an extensive range of fabrics, colours, fits and style options.  

The Royal British Legion Major Series

Report for duty and join me for the Royal British Legion Major Series, the ultimate fun and friendly mud run. Whatever your age or fitness level, rally your fellow recruits to walk, jog or run the 5km and 10km courses

Associate Partners


If you’re looking to take part in an obstacle race this year (Major Series included!), try Mudstacle Membership. As well as getting an awesome t-shirt and inov-8 wrag, you’ll get insurance to cover you while racing and training.

Duke Of Edinburgh's Award

The Duke of Edinburgh’s Award has been putting young people through their paces for 60 years.  So for the 60th Anniversary they have created The DofE Diamond Challenge. If your challenge is physical and you need a little help you can get 20% off any BMF membership.


2XU is driven by a relentless company mission to advance human performance through the development of world-leading athletic garments. 2XU is the BMF official race team clothing partner and as a BMF member you are eligible for a discount.

Ben Coomber

Ben Coomber is a performance nutritionist, educator, speaker and writer, as well as having the UK’s #1 rated health and fitness podcast on iTunes ‘Ben Coomber Radio’. He runs Body Type Nutrition and Awesome Supplements, a multi-level online nutrition course and a brand offering clarity in the confusing world of supplements.


Activbod is Britain’s first range of skin and body care products specifically designed for active lifestyles.

Student Beans

Student Beans is the UK's largest student discount platform. With over 250+ exclusive student discounts, Student Beans gives you free and easy access to all the best student discounts wherever you are.  Simply sign up online or download the Student Beans app to save money on all the best brands.


CaféPod are the UK’s leading Nespresso® Compatible coffee brand, specialising in the strongest coffees that pack a punch and keep you fuelled throughout the day.

Event Partners

Pretty Muddy

Pretty Muddy is muddy obstacle course over 5k or 10k that women of any ability can climb over, crawl under and charge through. BMF are the designated training partner to Pretty Muddy and as a BMF member you are eligible for a discount.


We all know November marks the month of the mo (or moustaches) and this year you can show your support by taking part in one of the MoRunning events held across the country, in aid of the Movember Foundation.

The London Triathlon

The London Triathlon is an iconic event in the sporting calendar that attracts over 13,000 participants year after year. The 20th edition of the world's largest triathlon will take place on 6th - 7th August 2016, and as a BMF member you are eligible for a discount.

London Duathlon

London Duathlon is the largest event of its kind in the world.  Now in its 12th year, the run/bike/run event (18 September 2016) is set to be the biggest ever! The closed-road event has been ever-present in the stunning surroundings of Richmond Park since 2004.  

Corporate Partners

Travis Perkins

BMF provides Travis Perkins employees with 2 bespoke BMF classes a week, regular health checks and fitness assessments. 


BMF provides Wickes employees with 2 bespoke BMF classes a week, regular health checks and fitness assessments. 


BMF provides Heathrow employees with 2 bespoke BMF classes a week and regular fitness assessments. 

Our partners

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